UNSQUASHABLE are delighted to announce AMT Auto as our new Global Partner
May 01 2023
We are delighted to announce AMT Auto, one of the UK’s leading vehicle solution providers, as our new Global Partner.
The partnership with UNSQUASHABLE will see AMT Auto grow its reach and influence in squash alongside complimenting its involvement in a range of professional sports including football, cricket and rugby league.
As part of the relationship, the two companies will work together to raise the profile of our expanding stable of UNSQUASHABLE sponsored players and brand ambassadors through targeted online and social media promotions.
To reinforce and maximise the visibility of the partnership, AMT Auto branding will be prominent on the playing shirts of all leading UNSQUASHABLE players, including former World No.1 & England’s most decorated player James Willstrop, 4-time U.S. Champion Todd Harrity, 3-time Spanish Champion Iker Pajeras Bernabeu, 2-time French Champion Lucas Serme, Moustafa Elsirty of Egypt, George Parker and Nick Wall of England, Rory Stewart of Scotland, Iván Pérez of Spain, Lwamba Chileshe and Temwa Chileshe of New Zealand, Switzerland’s Yannick Wilhelmi, 3-time Czech Champion Anna Serme and 3-time Ukraine Champion Anastasiia Kostiukova.
“We’re delighted to welcome AMT Auto as our Official Global Partner,” announced UNSQUASHABLE Ambassador Jahangir Khan.
“AMT Auto has established a formidable presence within sport in recent years and we look forward to working closely with them over the coming season and beyond.
“Support through commercial partnerships are crucial to the success of the sport and its players and it is great to see new brands like AMT coming to the fore, brands who share our values and aspirations,” added the former World No.1 who was unbeaten in 555 consecutive matches over 5 years and 8 months – the longest winning streak of any sportsman.
AMT Auto CEO, Andrew Cole said: "We are delighted with the partnership with UNSQUASHABLE. It helps to diversify our current sports sponsorship portfolio and enables us to support the players and the sport. UNSQUASHABLE is one of the most ambitious & progressive squash brands and we look forward to bringing the partnership to life in the future.”
AMT Auto Official Partner
AMT was founded in 1995 by Neil McGawley. Neil still heads up the AMT group of companies which today turnover £20m and employ over 150 staff across the country.
Since its inception, the business has grown and diversified, adding premium and prestige car sales in 2004, a premium and specialist vehicle rental service – established in 2008 and a purchasing business in 2018.
AMT has 7 regional business rental branches, a 2000-strong car fleet and a specialist cars showroom.
Today AMT is unique in being able to offer individuals and businesses multiple ways to acquire vehicles through leasing, buying or renting, or all three.
For more information visit www.amtauto.co.uk